Of course our goal is to attract followers, but could you accidentally be committing one of these 4 mistakes that will scare followers away? Read on to make sure you are not making these critical mistakes, and if you are – fix them up fast.
– Adding People to Facebook Groups without Their Permission –
Facebook groups can be a great way to interact and connect with others. I personally run a few Facebook Mastermind groups for the courses I teach. Lately, it has become popular to use these groups for multi-level marketing promotions and sales and this can work well if it is done correctly, by promoting your group across your social media and blog platforms and giving people the option to join. Do not, I repeat DO NOT, just add people to your Facebook groups without their permission.
This week alone I have been added to eight groups that are trying to sell me the latest in clothing, mascara, or fitness “coaching.” This scares people away, people who could become potential followers, and even potential clients. When a person is added to a group without their permission their first instinct is to leave the group. However, when you give people an option to join your group they feel as though they choose to belong, not like they were bullied or forced into it. I am not going to lie I am a member of some Facebook marketing/sales groups, but I choose to spend my money (way too much of it in a LuLaRoe Facebook group) with girls who promoted themselves on social media and made me want to join them, instead of just adding me to their group without my permission.
– Posting Only Non-Original Content to Instagram –
Don’t get me wrong we all love to share the occasional funny quote, image, or meme to Facebook. Heck some of my pictures that get the most likes and comments are the funny images/quotes I share from the web. However, if you are a new follower and I go to look at your profile to see if I want to follow you back, if all I see is non-original content I am not pressing that follow button.
If you don’t have any original content I cannot tell a thing about you. Things as simple as are you a man or a woman? A runner, triathlete, crossfitter, etc.? Heck, for all I know you could be some serial killer stalking their next prey. (Yes, I do watch too much Criminal Minds.) Or, just some lame account I don’t want to follow.
So, do yourself a favor – mixed in with those funny quotes and pictures you found make sure you include original images. Pictures of you! You have a much higher chance of gaining followers instead of scaring them away if you do.
– Having a Twitter Profile That isn’t Complete –
The honest truth is that when you don’t take the time to complete your full Twitter profile it looks like you are not invested in that form of social media. So why then would anyone take the time to follow you? Not having a completed profile instantly scares people away.
Every couple days I go into my Twitter account to see who my new followers are, and to follow those people back. However, I want to make sure I am following back real people and not spammers, and having an incomplete profile is suspicious. Here is a snapshot of what I saw when I just logged in to Twitter – Can you see how not having a completed profile could scare someone away when it looks so sloppy and underwhelming next to the finished versions. (Critical information was hidden to protect the poor people who happened to be in my Twitter feed today.)
– Not Claiming Your Blog On BlogLovin’-
Just like not having a complete Twitter profile looks like you are not invested so does not claiming your blog on BlogLovin’. Just recently I went to BlogLovin’ to follow 5 new blogs I had discovered and really liked. I added 4 of them to my BlogLovin’ feed no problem. However, I ended up not adding the 5th one because when I typed in the blog name nothing popped up. Then, I found the full URL and searched for that and the blog finally came up, but it said that the blog had not been claimed. Hmmmm…. I couldn’t help think to myself that if the person didn’t take the time to claim their blog on BlogLovin’ should I take the time to follow it? I didn’t. That is a possible follower lost. I am not saying everyone has to use BlogLovin’, but it is a really good idea to claim your own blog.
Let me know –
What mistakes scare you away from following someone?
Are you guilty of any of these crimes?